Selected Publications

  • Borah, P., Barnidge, M. & Rojas, H. (Accepted). The contexts of political participation: The communication mediation model under varying structural conditions of the public sphere. International Journal of Press and Politics.

  • Irom, B., Borah, P., & Gibbons, S*. (Accepted). Visual framing of the Rohingya refugees: A comparative examination from newspapers in four countries. Visual Communication Quarterly.

  • Huber, B., Borah, P., & Gil de Zúñiga, H. (Accepted). Taking corrective action when exposed to fake news: The role of fake news literacy. Journal of Media Literacy Education.

  • Irom, B., Borah, P. & Gibbons, S*. (Accepted). The Rohingya refugee crisis: A study of visual representation in the New York Times and the Washington Post. Journalism and Mass Communication Quarterly.

  • Amram, O., Borah, P., Kubsad, D., & McPherson, S. (2021). Media exposure and substance use increase during COVID-19. International Journal of Environmental Research and Public Health.

  • Xiao, X., Lee, D*.,Wong., R*. & Borah, P. (2021). The impact of theory in HPV vaccination promotion research: A meta-analysis and systematic review. American Journal of Health Promotion.

  • Borah, P., Kim, S. Xiao, X*., & Lee, D*. (2021). Correcting misinformation using theory-driven messages: HPV vaccine misperceptions, information seeking, and the moderating role of reflection. Atlantic Journal of Communication.

  • Irom, B. Borah, P. & Vishnevskaya, A*. & Gibbons, S*. (2021). News framing of the Rohingya Crisis: Content analysis of newspaper coverage from four countries. Journal of Immigrant and Refugee Studies.

  • Gil de Zuniga, H., Borah, P., Goyanes., M. (2021). How Do People Learn About Politics When Inadvertently Exposed to News? Incidental News Paradoxical Direct and Indirect Effects on Political Knowledge. Computers in Human Behavior.

  • Austin, E. Borah, P., & Domgaard, S*. (2021). A media literacy-based approach to promote political engagement among communities of color in the context of the COVID-19 pandemic. Harvard Kennedy School (HKS) Misinformation Review, 1(7).

  • Borah, P., & Irom, B. (2021). To donate or not to donate: Visual framing of the Rohingya refugees, pre-support for refugee policies, and donation intentions. Journal of Refugee Studies.

  • Goyanes, M., Borah, P., Gil de Zúñiga, H., (2021). Social media filtering and democracy: Effects of social media news use and uncivil political discussions on social media unfriending. Computers in Human Behavior.

  • Xiao, X. Borah, P., & Su, Y*. (2021). The dangers of blind trust: Examining the interplay among social media news use, misinformation identification, and trust on conspiracy beliefs. Public Understanding of Science.

  • Su, Y.,* & Borah, P. (2021). Framing overseas Chinese students: A comparative analysis of newspaper coverage in Mainland China, US, and Hong Kong. 83(2), 126-147. International Communication Gazette.


  • Su, Y.,* Lee, D.,*& Borah, P. (2021). The conditional indirect effects of political social media information seeking and expression on government evaluation in Hong Kong: Revisiting the communication mediation model. International Journal of Communication. 15, 23, 277–299.

  • Ghosh, S.,* Su, M. *, Aman, A. *, Suk., J. *,Tong, C. *, T., Kamath, K., Hills, O., Garlough, C., Borah, P. & Shah, D. (2020). Covering #MeToo across the news spectrum: Political accusation and public events as drivers of press attention. The International Journal of Press/Politics.

  • Cooper, B., Hill, L., Haggerty, K., Skinner, M., Bumpus, M., Borah, P., Casey-Goldstein, M. & Catalano, R. (2020). Investigating the efficacy of a self-directed parenting intervention to reduce risky behaviors among college students: Study protocol for a multi-arm hybrid type 2 randomized control trial. Contemporary Clinical Trials Communications.

  • McPherson, S., Austin, E. & Borah, P. (2020). Why scientists and public health officials need to address vaccine mistrust instead of dismissing it. The Conversation.

  • Austin, E., & Borah, P. (2020). Here’s how to talk to vaccine skeptics so they might actually hear you. The Conversation.

  • Borah, P. (2020). Trump’s poor relationship with the media has made the US Covid-19 outbreak worse.  USAPP (U.S. American Politics and Policy), London School of Economics (LSE) U.S. Center.

  • Lee, D.,* & Borah, P. (2020). Self-presentation on Instagram and friendship development among young adults: A moderated mediation model of media richness, perceived functionality, and openness. Computers in Human Behavior.

  • Himelboim, I., Xiao, X.,* & Lee, D,* Wang, Y.*, . & Borah, P. (2020). A social networks approach to understanding vaccine conversations on Twitter: Network clusters, sentiment, and certainty in HPV social networks. Health Communication.

  • Su, Y.,* & Borah, P. (2019). Who is the agenda setter? Examining the Intermedia Agenda Setting Effect between Twitter and Newspapers on Climate Change. Journal of Information Technology and Politics.

  • Borah, P., & Xiao, X*. (2018). The importance of “likes”: The interplay of message framing, source, and social endorsement on credibility perceptions of health information on Facebook. Journal of Health Communication.

  • Borah, P. (2018). Competitive frames and accuracy motivations: Testing the role of ambivalence in value framing effects. Journal of

         Media Psychology.


  • Borah, P. (2017). Emerging communication technology research: Theoretical and methodological variables in the last 16 years and future directions. New Media & Society. 19(4), 616-636,

  • Borah P. (2017). Despite Trump’s adversarial relationship with the media, he needs them, and they need him. USAPP (U.S. American Politics and Policy), London School of Economics (LSE) U.S. Center.



  • Borah, P., Thorson, K. & Hwang, H.(2015). Causes and consequences of selective exposure among political blog readers: The role of hostile media perception in motivated media use and expressive participation. Journal of Information Technology and Politics.



  • Ridout, T., Fowler, E, Branstetter, J. & Borah P.  (2015). Politics as usual? When and why traditional actors often dominate YouTube campaigning. Journal of Information Technology and Politics.12(3), 237-251,


  • Borah, P. (2014). The hyperlinked world: A look at how the interactions of news frames and hyperlinks influence news credibility and willingness to seek information. Journal of Computer-Mediated Communication.19 (3), 576-590.


  • Borah P. (2014). Does it matter where you read the news stories? Interaction of incivility and news frames in the political blogosphere. Communication Research. 41(6), 809-827.


  • Bode, L., Vraga, E., Borah, P., & Shah, D. (2014). A new space for political behavior: Political social networking and its democratic consequences. Journal of Computer-Mediated Communication. 19 (3), 414-429. doi:10.1111/jcc4.12048



  • Borah, P., Edgerly, S., Vraga, E., & Shah, D. (2013).  Hearing and talking to the other side: Antecedents of cross-cutting exposure in adolescents.  Mass Communication and Society, 16 (3), 391-416.


  • Borah, P. (2011). Conceptual issues in framing: A systematic examination of a decade’s literature. Journal of Communication, 61(2), 246-263. doi: 10.1111/j.1460-2466.2011.01539.x


  • Borah P. (2011). Seeking more information and conversations: Influence of competitive frames and motivated processing. Communication Research, 38 (3), 303-325.


  • Thorson, K., Ekdale, B., Borah P., Namkoong, K., Shah, C. (2010). YouTube and Proposition 8:A case study in video activism. Information, Communication & Society, 13 (3), 325-349.


  • Bulla, D., & Borah, P. (2009). The glass ceiling in Indian newsroomsInternational Journal of Communication, 19 (1), 105-125.


  • Borah, P. (2009). Comparing visual framing in newspapers: Hurricane Katrina versus Tsunami. Newspaper Research Journal, 30(1), 50-57.



  • Niederdeppe, J., Bu, L., Borah, P., Kindig, D., & Robert, S. (2008). Message design strategies to raise public awareness about social determinants of health and population health disparities. The Milbank Quarterly, 86(3), 481-513.


Refereed Book Chapters


  • Borah, P.  & Shah, D. (2016). The origins of media perceptions: Judgments of news accuracy and bias among adolescents. In Esther, Thorson, Mitchell McKinney, & Dhavan Shah (Eds), Political Socialization in a Media Saturated World. Peter Lang Press.


  • Borah, P. (2014). Facebook use in the 2012 Presidential campaign: Obama vs. Romney. In Bogdan Patrut (Eds), Social Media in Politics: Case studies (2008-2013). New York, NY: Springer Science +Business Media, LLC.


  • Borah, P. (2014). Interaction of incivility and news frames in the political blogosphere: Consequences and psychological mechanisms. In Jonathan Bishop and Ashu M. Solo (Eds.) Politics in the Information Age. IGI Global.


Invited Book Chapters


  • Borah P. (2018). News framing within the contemporary media landscape: Where we’ve been and where we’re going. In Paul D’Angelo (eds), Doing News Framing Analysis 2: Empirical and Theoretical Perspectives. Routledge.


  • Borah P. (2016). Framing in American Political Campaigns. In William Benoit (eds), The Praeger Handbook of Political Campaigning in the United States. Praeger.


  • Borah, P. (2015). Media effects theory: Framing effects, agenda-setting, and priming. International Encyclopedia of Political Communication. Wiley-Blackwell.


         Note: Asterisk (*) indicates student author at the time the research was conducted